How It Works

Your BluePrint To Lifestyle Freedom


The journey begins here…

Life By Own Design are Partnered with and affiliates for the Digital Experts Academy (DEA) and SFM. 

We work with The SFM (Six Figure Mentors) to help people create a digital lifestyle for themselves. The SFM has shown thousands of people how a digital lifestyle is realistically within reach – We’d like to help you realize your dreams and goals too:


SFM – “Six Figure Mentors” is a company designed to help people build and run successful online businesses, providing a step-by-step digital education program created to streamline the process of starting a digital business in today’s internet economy.

It was created back in 2010 by Stuart Ross and Jay Kubassek; two highly successful 8 figure* digital business mentors who began their online journey in the field of affiliate marketing and digital lifestyle business.

Since that time they have built the SFM and sister companys DEA, as well as the Digital Business Lounge, into three of the most ground breaking and advanced digital education and digital tools companies in the industry.

SFM’s academic and mentoring programs were developed to help students recognize and pursue their passions, in order to create their ideal business. 

Students learn how to become financially self-sufficient through learning and applying their new skills and mastery through a trusted body of coaches, support specialists, mentors and the SFM community, who are the foundation of the Academy, and offer hands-on support. 

This academic and mentoring program will also help you identify and strengthen your individual talents to help you start and grow your ideal passion based business from scratch. In short, SFM gives you the Blueprint for Lifestyle Success.


Through our Partnership, we provide You with the education, training and online tools, for all areas of online business and digital marketing.  With the SFM and DEA business models you can get to work right away to create results even if you have no existing product or business idea. 

*DISCLAIMER: Individual results will vary from person to person. We cannot guarantee any results.
Please read the Disclaimer and Privacy Policy at the bottom of this page.

*Straight-Talk-Alert: Stuart’s video represents a conversation with a friend.

Step 1: Your Success Blueprint

Education & Resources


Learn How To Build A Digital Lifestyle Business & Market Online


In its simplest terms, effective marketing is just putting the right message in front of the right people at the right time. If you don’t have a product or service to offer right now, that’s fine, neither do we. SFM is there to help you with that. Don’t have a message? Well… you will if you choose to start this journey.

The SFM system is set up to train people and provide all the tools of ‘how to start and build an online business‘, and then ‘how to effectively market any business‘ to the right people.

Some members create their own services/products, others choose the “affiliate marketing” model, where they sell other people’s products or services. Some choose to use the E-commerce training to start and scale an Amazon FBA or e-commerce business, and others still choose to sell the SFM’s and DEA’s own products and services as an affiliate for High Ticket Referrals.


*DISCLAIMER: Individual results will vary from person to person. We cannot guarantee any results.
Please read the Disclaimer and Privacy Policy at the bottom of this page.

Step 2: Your Income Streams

SFM Business System – The Potential To Earn Whilst You Learn

Take Action & Apply Your Skills

SFM enables you to build a business online without having to worry about doing any of the selling. By marketing the SFM’s products and related partner products, you can potentially start to create income streams for your efforts*. The SFM has created a complete system which includes huge amounts of training on a vast range of topics, along with tools and resources that enable you to easily build websites, follow-up email sequences, marketing campaigns and much more.

The SFM’s team is on hand to help and guide you through the process, contact your qualified prospective customers for you, and attempt to convert those qualified prospective customers into customers. Once you bring a customer into the SFM, you will receive further commissions from that customer whenever they purchase any of SFM’s other products, or any related partner products.

If you don’t have your own product or service to offer online, SFM can help you start working with two different business models very quickly: Affiliate Marketing or E-commerce depending on which suits you best. Our friendly coaches help you to determine what to work with.

Affiliate Marketing:

SFM have a professional Affiliate Program, where you can start to practice your new skills, so you can start to create income streams in the form of affiliate commissions, without having to do the selling yourself. When you go through SFM’s affiliate training modules , you can immediately start to market SFM’s websites with a marketing funnel where they offer various products.

SFM contact your potential customers for you, selling to those who are qualified, and will pay you a commission for your marketing efforts. The concept is simple, *you get paid approximately 40% commission of the retail price of the products you have invested in for yourself, and approximately 10% of those you have not. *The commissions usually range between $20 – $8000 per sale.


SFM offers a complete program to help you launch your first E-commerce store with products on Amazon FBA and scale it with the help of marketing outside Amazon with your own e-commerce site.

Learn more about the business system.


*DISCLAIMER: Individual results will vary from person to person. We cannot guarantee any results.
Please read the Disclaimer and Privacy Policy at the bottom of this page.

Have you grabbed your FREE video training series?

If not, claim our free 7-day video training program and learn how to create a Lifestyle Business from scratch.

Ready to get Started?

You can begin creating your own Lifestyle Business today.

*Disclaimer - All of what you've read and heard on this website, comes from warm hearts. So... Let me make this crystal clear our friend... The effort you put in will determine your success, obviously! ♥  We guarentee no results. It will be your own hard work and choices you make, and willingness to learn and take action that will determine your results.  And... What sets us apart from other online business education and personal development opportunities,  is our world class system and methods, as well as our integrity - so we want you to know exactly where you stand. Note that individual results will vary. No results are guaranteed with the help of our training and business systems. All the products and services we provide are for educational and information purposes only. While our member testimonials of success are verifiable, this does not mean you will get the same results. There are those who will not earn any money at all with our program, because individual results will depend on your determination, hard work, and ability to follow directions. Earnings Disclaimer: When addressing financial matters in any of our websites, videos, newsletters, programs or other content, we've taken every effort to ensure we accurately represent our programs and their ability to grow your business and improve your life. However, by purchasing this Program you accept and agree that you are fully responsible for your progress and results from your participation. We offer no representations, warranties or guarantees verbally or in writing regarding your earnings or results. You alone are responsible for your actions and results in life and business which are dependent on personal factors including your skill, knowledge, ability, dedication, business savvy, network and financial situation, to name a few. By purchasing this Program you understand because of the nature of the program and extent, the results experienced by each person may significantly vary. Any statements outlined on our websites, programs, content and offerings are simply our opinion and thus are not guarantees or promises of actual performance. We offer no professional legal, medical, psychological or financial advice and your participation in this program will not treat, diagnose or cure any disease. 

(Straight-Talk-Alert):  Results will vary depending on the individual. Please read our full disclaimer and privacy policy.


Life By Own Design are Partnered with The SFM – “Six Figure Mentors” and DEA - "Digital Experts Academy and act on their behalf as affiliates. We use, value and highly recommend all the products and services that we promote.

The SFM is an educational company designed to help people build and run successful online businesses.